Shopify POS: discover the features

The innovation was announced in Italy at the Netcomm Forum on eCommerce, after it has been active for nearly two years with excellent results in North America. But Shopify is not stopping there; the launch in our country also follows that of the United Kingdom, Germany, the Netherlands, and Spain. 

Shopify POS is a complete control center for your store, in addition to sales, it allows you to manage inventory, staff, orders and much more. In short, you have all the elements at your disposal to quickly and comprehensively manage your business. 

The Shopify terminal was created with the goal of facilitating payments, but more importantly to synchronize online and offline sales, improving the tracking and growth of your business. Amazing, isn't it?

Shopify's new payment terminal is a card reader called Wise Pad 3. The hardware allows it to accept payments from credit, debit, and prepaid cards, plus it connects to Shopify's software and any other peripherals such as a barcode reader and tax printer.

Now more than ever you can manage physical and online sales in a unified way with Shopify POS!  Do you want to get started?

Manage online and offline shop in one solution

With Shopify POS, retail businesses have all the tools they need to manage daily operations, accept payments anywhere, and build relationships with their customers. 

Getting comprehensive information about your activities in a single interface can help you improve results and scale faster.

"Our intent - explains Paolo Picazio Country Manager Shopify Italy - is to provide a simple solution capable of unifying the two worlds online and offline. Because customers often search online, visit the site and then maybe buy offline or vice versa they go to the store and then buy online."

One of Shopify's latest researches "The Future of commerce" found that one in two users implement exactly this behavior, which is why we need to zero in on the difficulties of sharing data between online and offline. 

This is possible if you synchronize inventory in both cases, offering seamless purchasing options to customers, such as in-store pickup or delivery, home shipping, and adding products to email carts. 

The intent of Shopify POS is precisely to democratize this process, which for small businesses can often be a difficult hurdle to overcome.

"Today the physical store is a place where people want to go, continued Paul - even Meta has opened one. It's about branding, it's about opportunities for people to have experiences. When you decide to invest in offline, often shortly afterwards you notice a significant increase in online sales, this shows the implications that the physical dimension has and the brand recognition it brings.

Adopting an omnichannel business strategy is not an option, but an imperative. Today, the game of staying competitive in commerce is played everywhere: online, offline, and in hybrid purchasing models."

With Shopify POS you have a modern tool for your business that is tailored to your needs. By migrating to the platform you will have a:

• powerful software: turn any mobile device into a point of sale, via the Shopify Retail POS App on any device;

• Fully customizable POS terminal: organize your POS system for your business, keeping the Apps, discounts, and products you use most at your fingertips so you can speed up your activities;

• fully integrated hardware: the POS connects seamlessly with Shopify card readers and compatible hardware accessories.

The benefits of Shopify POS for your business

Below you will find some of the benefits that a tool like Shopify POS offers to every business.

O omnichannel sales

Give your customers a smooth shopping experience in store, online and everywhere else.

• Buy online, pickup local: manage and fulfill online orders directly from Shopify POS that involve pickup at one of your physical locations.

• Buy in-store and ship to customer: Sell in-store and ship the goods to the customer from the location where they are available. Set and shipping rates that are automatically calculated at check-out.

• Buy online, exchange and return in-store: accept exchanges for purchases made online or at another location. Your stock level will update instantly.

• Online shopping and local delivery: manage orders placed online that involve local delivery directly from Shopify POS.

• QR codes for products: applies QR codes to products so that customers can use their smartphones to get more information and make online purchase.

• Send shopping cart for online purchase: send an email to customers with the items they were interested in but did not purchase in store.

Smart inventory management

Reduce mistakes and increase profits, thanks to smart recommendations in Shopify's Stocky app.

• Shopify: create orders for suppliers.

• Demand Forecasting: get suggestions for purchase orders based on recent performance or seasonality of products.

• Transfers: request transfers from your other locations and keep track of incoming and outgoing goods.

• Reduced Stock Alerts: receive alerts of reduced stock based on the current sales rate and delivery time of each supplier.

• Sales-based suggestions: from the sales suggestions page, identify unsold products to generate cash by disposing of inventory.

• Stock Analysis: decide which products are worth reordering and which are blocking cash and valuable space, with the system to evaluate stock performance.

• Stock Adjustments: keep track of small changes in your stock levels.

• Stock Counting: use a barcode scanner to check your data against physical stock.

• Stock Receipt: Perform accurate incoming stock counts with a barcode scanner.

• Detailed Inventory Reports: identify trends and plan for your company's future with location and inventory reports.

• Stock monitoring: assign products to multiple locations and sales channels and keep track of inventory.

Personnel Management

Manage staff authorizations and monitor individual performance.

• Manager Approvals: specifies actions that require manager approval, such as applying discounts or changing taxes.

• Unlimited POS Staff: add and manage staff members who have POS access but not administrative access.

• POS staff roles and permissions: Assigns custom roles to store staff so that each has the correct permissions.

• Attribute sales to staff: attribute sales to staff members to reward them with commissions or awards.

• POS PINs for staff: provide staff members with unique PINs to access the POS.

Check-out

Guarantee customers and staff a smooth experience for every sale.

• Changes: Manage changes for purchases made at any of your physical or online stores. Stock levels update automatically.

• Save and retrieve carts: Easily manage, save and retrieve carts to provide customers with a quick check-out.

• Custom Printed Receipts: customize printed receipts with items such as your website URL, opening hours, information or various promotions.

• Check-out anywhere: bring your smartphone or tablet to the customer for convenient and fast payment.

• Customizable smart grid: Speed up check-out with customizable smart grid that adapts based on cart actions by generating staff suggestions.

• Discount Codes: apply discount and promotional codes to purchases in your online store and physical stores.

• Taxes: Taxes are automatically calculated based on your store location. You can disable or configure custom taxes for a specific product or order.

• Customized receipts via email or SMS: send personalized receipts via email or SMS and create a contact list to interact with customers.

• Custom discounts: apply fixed or percentage discounts to individual items or entire carts.

• Notes on orders: record special requests or special information by attaching notes to orders.

• Custom Selling: use custom entries to group products and set the price on the spot.

• Camera Barcode Scanning: Scan product barcode labels using your device's camera.

• Offline Cash Transactions: accept cash payments to perform transactions when you are offline.

• Returns: Manage returns for purchases made at any of your physical or online stores. Stock levels update automatically.

Products

Spend less time on administrative tasks.

• Unlimited Products: add an unlimited amount of products and variations to your POS.

• Product Collections: Organize products into categories by distinguishing them by type, seasonality, promotions, and other criteria. Use smart collections to automatically sort products by supplier, price, and stock level.

• Product Variants: add multiple variants to products, such as distinguishing them by size, color, or materials, and assign price, SKU, weight, and stock quantity to each variant.

• Stock status: Monitor and share stock status as orders are filled and products are received or transferred.

• Multi-location Stocks: create and assign stocks to your various online sales channels, warehouses, physical stores, or any other location where you keep products.

• Bar Code Labels: assign existing bar codes to products or create new ones to track inventory and speed check-out.

Customers

Transform new consumers into loyal advocates.

• Create customer profiles: Customer profiles are created with each purchase in store and online during check-out.

• Detailed customer profiles: track contact information, purchase history, total spend, notes, tags, shipping address, applicable taxes, and customer marketing preferences.

• Order history: when customers store online or in store, their order data is automatically synchronized.

• Contact customers: Get in touch with customers from your POS via email, SMS or phone.

• Reward online and in-store loyalty: build lasting relationships and reward loyal customers with events, discounts, or exclusive content.

• Marketing references: collect emails and phone numbers at check-out to notify customers of upcoming offers and new product launches.

• Customer Tags: assign tags to customers, then search and filter contacts according to your needs.

Reporting and Analysis

Get reports with practical insights, enabling you to make data-driven business decisions.

• Daily Sales Reports: Make decisions based on detailed reports, sales, product, and staff performance, all in a daily report generated by your POS.

• Dashboard overview: get a general overview at a glance of your online and in-store activity.

• Retail Sales Report: view, analyze, and export sales by staff member, location, date, or customer.

• Cash flow report: see how much you will collect and when you will receive your earnings for physical and online sales.

• Product Reports: get information on which products are selling and which are not selling.

• Report on discounts: track the performance of promotions so that your approach evolves over time.

• Stock Report: view an end-of-month snapshot of your stock and check quantity and percentage of stock sold daily.

• Financial Reports: generate reports to check your financial situation, with sales, returns, taxes, payments and more.

Hardware

Build a complete point of sale with Shopify's ready-to-use devices.

• Hardware for Shopify POS: customize your checkout counter with the hardware devices your store needs. Integrate Shopify card readers into your current system or visit Shopify's hardware store to create your own complete kit.

• Warranty for Shopify hardware: Shopify hardware includes 1-year warranty (2 years with POS Pro). 

• Screenshots for connectivity: use Shopify POS compatible hardware to monitor connectivity directly from the app and quickly resolve any issues.

• Free shipping and free hardware return: try Shopify POS hardware risk-free with free shipping and free return within 30 days.

• Compatible Hardware Accessories: Build your POS system with the devices on Shopify's hardware store. Match the POS with accessories such as barcode scanners, receipt printers, cash drawers, and more.

Shopify Payments

Take advantage of the built-in payment features already included in all Shopify plans.

• Accept the most common payment methods: using the Wise Pad 3 card reader you can accept the most common payment methods.

• Low fees for in-person sales with all cards: pay one small fee for all credit cards based on your Shopify plan. 

• Transparent prices: there are no additional monthly fees, hidden commissions, or upfront costs. 

• Cash flow management: You already know the amount you will receive, as transaction fees are automatically deducted from each sale.

• Automatic Reconciliation: You can keep track of orders and their respective credits through automatic reconciliation.

• Chargebacks: manage chargebacks with ease because all information is directly linked to the original order in your control panel.

• Monitor your finances: access reports showing how much you collect and when you receive credit for online and in-store sales.

Other payments

Accept the most common payment methods, so you'll never miss a sale.

• Sell and accept gift certificates: sell physical and digital gift certificates redeemable online or in store.

• Send gift certificates by email: email digital gift certificates that recipients can redeem online or in store.

• Custom Payment Methods: create custom payment options to accept checks, drafts, or payments made with external devices.

• Multi-method/fractional payments: accepts two or more payment methods in the same transaction.

• Partial Payments: accept any partial amount you wish, as a down payment or deferred payment.

Marketing

Keep interest in your brand high with marketing tools that drive customers to visit your online store and physical outlets.

• Product Reviews: encourage customers to leave product reviews, which can be used in your online store and in Google search results to drive sales.

• Email marketing: capture customer emails at check-out and keep in touch with them by sending marketing emails and exclusive promotions.

• Social media integration: create campaigns to connect with local customers, generating in-store visits and sales.

• Google Merchant Center: promote your store and automatically synchronize products and information with Google Merchant Center.

Improve your business with a Shopify partner

Would you like to adopt Shopify's POS as well? Let a partner like power2Cloud advise you!"

If you want to migrate to the Shopify eCommerce platform (Magento, WooCommerce, PrestaShop) or already have Shopify but are looking for someone to help you manage it, let's talk! We can help you integrate Shopify POS to create a unique shopping experience.