Success stories

Nitro Agility boosts productivity with Aircall, Google Workspace and HubSpot

Written by power2Cloud | 08/02/21

 

Nitro Agility is an IT consulting and software house with offices in Europe. It works for startups or multinationals developing Bespoke software solutions through a highly scalable team of technology experts.
 
As a Team as a Service, Nitro Agility becomes an extension or replacement of the internal workforce committed to achieving short- or long-term goals for each business. After consulting activities, it focuses on building technology solutions from the ground up to ensure security, scalability, and maintainability by ensuring that they remain competitive and innovative over time.
 

The challenge

Nitro Agility is an IT consulting firm and software house founded by Nicola Gallo and Antonio Radesca that now has 16 employees and works in the enterprise environment.

Its offices have always been located not only in the national territory, but also in Europe. Nitro Agility currently has two offices: in Italy, in Matera, and in Chisinau, Moldova.

"Our team consists of highly qualified software engineers, we help startups or multinationals by developing Bespoke software solutions," explain the two founding partners Antonio and Nicola, who besides other technical aspects also follow the sales area. "We use techniques and methodologies that allow companies to improve their business processes through automation and often help them develop Data Platforms.

Working between Italy and Eastern Europe, we have been in smart working mode practically forever, used to collaborating at different times, times and locations. With Covid we are also connected from home. We were already set up to do that and it did not impact our productivity.

In Nitro Agility we started using G Suite Basic, now Google Workspace, although we did it very loosely at first. Intruth, in addition to Hangouts we had Microsoft Teams, Zoom, Skype, and mobile for calls.We never chose a phone system, each sales manager had his own corporate device and this always prevented us from controlling the flow of calls.

As an IT reality, we are always up-to-date on digital tools, but we never thought of leveraging them to better organize our data, also optimizing sales processes.

Using a CRM such as HubSpot, for example, has always been seen more as an address book than a tool to strategically collect and manage all the information for our service or sales initiatives.

To avoid data dispersion in Nitro Agility we soon realized that we needed a centralized infrastructure-we needed to unify what was still fragmented.

That's why our approach embraced multiple cloud solutions, which we have, however, integrated with the help of power2Cloud in an efficient way to simplify and optimize our time, giving more value to our work and our data."

 

The solution

"Google Workspace was elected as the benchmark tool for enterprise collaboration, since it gathers all the tools useful for work in a single platform.

For these reasons, the use of Office, which is more restrictive in the enterprise environment because it is too integrated on its products, was eliminated. Google immediately seemed to us to be a moreflexible solution; it givesyou what you need and works instantly.

Following the new needs, we switched to the business version of G Suite, now Google Workspace, which has more services included, starting to use all applications.

This was possible, partly because of theonboarding dedicated to all employees, the training accelerated this transition by showing the suite's main features.

Google Workspace continues to be very useful also because it helps us to increase security, in fact we use a single identity to access the other softwarethanks to Single Sign On.

When it came time to think about the phone system, we ruled out the old PBX right away. We didn't want something legacy or physical, so we went looking for a digital solution like Aircall.

With this VoIP PBX, we achieved our goal of centralizing the management of incoming and outgoing calls. Everything started working immediately upon completion of activation.

Today our Aircallphone system is integrated with Google Workspace, and HubSpot's CRMthat we were using blandly. This makes us really excited. Before, a lot of information was stuck on the individual contact person, but now it is transferred transparently to the various teams.

Aircall offers countless benefits to our work: multiple users can answer incoming calls even when some colleague is absent or busy in another conversation; we can also target other countries without having cost issues; and we can answer from any device, from mobile as well as computer.

This also helped us during the Covid19 period. Without a landline phone we can collaborate as if we were in the same physical office, although in practice we are not.

Our brand awareness has improved, we have dedicated numbers in every region and in every country. It's a more professional approach that allows us to plan sales strategies to Italy and abroad in a smarter way."

"The use of Google Workspace, along with Aircall VoIP switchboard and HubSpot CRM has increased productivity."

 

The results

"In addition to acquiring digital solutions useful for our work, the integration between these software has been improved thanks to power2Cloud. This immediately generated real added value. We are of course referring not only to the tools of the power2Cloud partnerships, but also with those we have adopted internally.

The use of Google Workspace, together with Aircall's VoIP switchboard and HubSpot's CRM , has increased productivity.

HubSpot today is no longer just a repository of email and contact data, it allows us to track information, manage leads, remember follow up activities. While with Aircall we add tags to calls during phone conversations and update our colleagues in real time, tracking everyone's work. With Drive we continue to organize the administrative and management side of the business and share functional requirements for some projects.

Google Workspace continues to be a valuable ally for teamwork: now we can manage the retention period of Documents, share the Drive, search for Documents more easily and quickly with Google Search.

Colleagues, also thanks to the training, use everything without problems, we had no downtime. Our mindset clearly was already digital, butwe recognized the value of these cloud solutions and the processes they help us solve. We have organized a more professional service. Now we can focus on our work and sales and avoid producing inefficiency caused by cumbersome and erroneous processes.

power2Cloud selects the best tools to optimize the work of each reality, we advise our colleagues to evaluate these opportunities to improve business operating costs as well.

Often people do not realize that a lot of information and processes have exorbitant costs just because the correct tools are not used, so there are employees engaged in unnecessary activities to the detriment of others more profitable for their business.

For the near future, we hope to continue to integrate and optimize internal processes even more with the tools available."