
Open innovation, digital marketing, as well as omnichannel and online sales will be discussed on Wednesday , May 11, at 11:00 a.m., at the Better Together event, organized by power2Cloud, a leading company specializing in supporting digital transformation projects, sponsored by Casartigiani and sponsored by the Naples Chamber of Commerce.
At the headquarters of the Palazzo della Borsa in Piazza Bovio in Naples, startups and SMEs will confront two American multinationals. For the occasion, in fact, power2Cloud has involved two of its main partners, HubSpot, CRM software, with advanced features for Marketing, Sales and Service and BigCommerce, Open SaaS eCommerce platform for B2B and B2C sales.
"Technology solutions and financial facilities can accompany and simplify the transition to digital."
"At a crucial time like this ," stresses Fabrizio Luongo, Deputy Vice President of the Naples Chamber of Commerce, with responsibility for Craftsmanship, " we are close to the area's micro, small and medium-sized enterprises. The goal is to continue to offer technological solutions and financial facilities that accompany and simplify the transition to digital, for the relaunch, online sales and internationalization of our excellence.
It is important to make the best use of fiscal opportunities, to speed up access to these advanced tools, improve internal processes and strengthen presence in an increasingly competitive market."
"Cloud solutions and SaaS software offer democratic innovation for companies of all industries and sizes."
"We are excited about HubSpot and BigCommerce's direct participation in this event," says Giordano Iovine, CEO power2Cloud.
"Both platforms can be adopted by companies of any industry and size. Cloud solutions and SaaS software offer innovation that we call democratic, because they allow startups, as well as multinationals, to access the same innovative, flexible and high-performance tools, according to specific needs and budgets."
"Artisan enterprises are also being enriched with multimedia and innovative professionalism."
"Even the quintessential artisan enterprises, mistakenly always relegated in common conception and stereotyped into only artistic and traditional activities, are being enriched with multimedia and highly innovative professionalism," says Maurizio Frantellizzi Vice President Casartigiani Napoli.
The proceedings will be opened by institutional greetings from Naples Chamber of Commerce President Ciro Fiola and Deputy Vice President Fabrizio Luongo, with Giordano Iovine, CEO power2Cloud and Casartigiani Napoli Vice President Maurizio Frantellizzi.
Speakers at the May 11 event will include Ilario Savi, Partner Manager Italian Market HubSpot, a well-known inbound digital marketing suite; Giuseppe Giorlando, Channel Lead Italy BigCommerce eCommerce platform for B2B and B2C; Gennaro Durante, CEO Forethinking Società Benefit, an innovative strategic consulting and design startup; and Davide Bussetti CEO Lanificio Digitale Open Innovation Hub.
The event has a limited number of participants; registration is required.
The Agenda
Accreditation*
Ciro Fiola - President of the Chamber of Commerce of Naples
Greetings
Fabrizio Luongo - Naples CCIAA vice president
Digital and financial tools to support companies and startups
Giordano Iovine - CEO power2Cloud
A plunge into digital transformation
Giuseppe Giorlando - Channel Lead Italy BigCommerce
Ecommerce for a new digital age
Ilario Savi - Partner Manager Italian Market HubSpot
The importance of a 360-degree CRM platform
Gennaro Durante - CEO Forethinking Benefit Society
HubSpot drives growth with automations and integrations
Davide Bussetti - CEO Lanificio Digitale
A Neapolitan accelerator to support Open Innovation for companies and startups
Maurizio Frantellizzi - Vice President Casartigiani Napoli
Innovation in the Handicraft sector.
*Registration is required. Limited number event.